Introduction: This Privacy Policy explains how Good For You and its affiliates (“we,” “our,” “us”) collect, use, share, and protect your personal data through our website (the “Platform”). By using the Platform, you agree to the terms of this Policy and the laws of India. Collection: We collect personal data such as name, contact details, payment info, identity/address proof, and usage behavior when you interact with our Platform or services. Sensitive data is collected with your consent. Usage: Your data is used to provide services, process payments, personalize experience, send updates/offers, prevent fraud, and conduct research. You can opt out of marketing uses. Sharing: We may share your data with affiliates, business partners, logistics and payment service providers, or law enforcement where legally required or necessary for our operations. Security Precautions: We employ reasonable security practices to safeguard your data, but internet transmission has inherent risks. You are responsible for protecting your account credentials. Data Deletion and Retention: You may delete your account through settings or by request. We retain data only as long as necessary or as required by law, and anonymized data may be stored for analytics. Your Rights: You can access, update, or correct your data via your account or by contacting us. Consent: By using the Platform or sharing data, you consent to its processing as outlined. You may withdraw consent by writing to our Grievance Officer, subject to verification and applicable terms. Changes to Privacy Policy: We may update this policy periodically and notify you of significant changes where required. Contact: For questions or concerns, please reach out through the “Help & Support” section of our website.